Did you know the average employee receives around 121 emails per day? This means if you’re sending an email to hundreds of team members, you’re going to need a way to make it stand out from the crowd.
But how can you write a mass email that your employees look forward to opening? If you send generic material that doesn’t add value, you could find your workers delete your emails as soon as they arrive in their inboxes.
There’s no need to panic, though. We’re going to take a look at several excellent ways to write emails that can excite and captivate your employees.
Read on to find out more.
Attention-Grabbing Subject Lines
When considering how to write a mass email, creating an intriguing subject line such as “workplace safety tips every employee should know” has to be a priority. Your phrasing could determine if staff members look forward to opening your email or decide to ignore it for a few days while they look at messages that sound like they could be more interesting.
Try to keep your subject line short, but ensure it gives a clear insight as to what employees can expect to find in the main body of your message.
Include a Contents List
Mass emails are going to be received by people who do a wide range of jobs for your company. While this could mean there is a lot of information in your message, it shouldn’t be overwhelming.
Keep your writing style concise, and add a contents list so various departments can skip to the part of the email that refers to their roles. This can help make your mass employee email appealing to your entire workforce.
Including images throughout your text can make your mass employee email easier to read. Visuals can also help you illustrate key points and make them more prominent in your message.
You could even use funny GIFs if you’d like to add some humor to your email.
Add an Email Signature
Using a mass email service can make it simple to personalize your emails and add an email signature. This can be a great asset when you’re learning how to send a mass email and show employees that you are the one who has taken the time to send them a message to help them in their work.
Before you send out your mass email marketing campaign, take a few minutes to ensure you’ve added details such as your name, job title, and contact details.
Create an Enthralling Mass Email for Your Employees
Sending a mass email can be daunting, but you can make it interesting for all of your employees by crafting a brilliant subject line and keeping your message succinct. You should also include a content list to allow different departments to find the information that is most relevant to them and use images to break up your text.
Written correctly, your email could be a big hit with your workforce. Before you write your next mass email, check out more of our business articles.