With over one billion monthly active users, Instagram has become one of the top five social media sites. What’s striking is that its user base is so diverse. From high school and college students and celebrities to dog lovers and people who love seeing American Idol finalists’ rehearsals. This also means that competition is absolutely…

In the age of social media, people have the attention span of goldfish; one minute you exist, and the next, you’re invisible. Doing business in the current age means fighting over the attention of consumers. Even if you pour out your heart and soul, the consumer may end up leaving anyway. Businesses will always struggle…